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Say the Specific Thing: Why Vague Goals Never Get Funded

Say the Specific Thing: Why Vague Goals Never Get Fundedby: Brian BaldariPublished on: 03/11/2026

A goal with no witness and no date is not a goal. Why vague career goals cannot be argued for in the room where advancement is decided, and how to write one that can.

career goals senior leadersvague career goalshow to ask for a promotionstrategic exposurepromotion conversationexecutive goal settingDirector career strategyskip level conversationBrian BaldariResilExec
Say the Specific Thing: Why Vague Goals Never Get Funded

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